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  • Professional Hair Care

    Inspired by Nature. Perfected by Science

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    The Serico Story

  • Let your imagination go wild

    Let what inspires us, inspire you.

Make this the start of something amazing!

Come and see why everyone is talking about us. Our Australian-made products are free from harsh chemicals and performs to professional standards. Created by an inspirational Australian designer, they have been proven in the salon and on the catwalk. We know that once you try our products, you will fall in love with them.

From the blog

The Clip Edit

The Clip Edit
Posted on
Our resident expert gives us the lowdown on the simple but effective hair clip.

Serico's Summer Bridal Bible

Serico's Summer Bridal Bible
Posted on
Check out how these beautiful brides have been transformed for their special day with the help of Serico

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